Revenue insights that actually move the needle

Learn how top sales teams turn transcript data into repeatable playbooks, higher win rates, and predictable revenue growth.

Why Your Reps Are Losing to "Price" (Hint: It's Not Actually About Price)

"It's too expensive" is almost never about the number. Here's what it actually means—and the questions you should ask to find out.

October 20, 2025•6 min read

Sales MetricsOctober 18, 2025

Why Win Rate by Objection Type Is Your Most Important Sales Metric

Most sales teams track overall win rate and call it a day. But the teams that consistently crush quota track something different: win rate by objection type. Here's why it matters and how to use it.

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8 min read

Sales StrategyOctober 18, 2025

How to Turn Sales Call Transcripts Into Revenue: The Complete Playbook

Most sales teams are sitting on a goldmine of transcript data and not using it. Here's exactly how to extract winning patterns, build repeatable playbooks, and close more deals using your call data.

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12 min read

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